Race Directors — Fresh Kamp
Race Director Program

You Run
the Race.
We Run Your
Merch.

A complete merch management partnership built for race directors who host 20 or more events per year. From design to the start line — handled.

Free Graphic Design
1 Contact. One Process.
0 Merch Scrambles
Fresh Kamp outdoor merch on the trail
The Real Problem

Every Race Director Knows This Pain.

Managing merch is hard. Most race directors deal with the same issues every year — vendors that don't communicate, designs that look the same, and orders that always sneak up. Fresh Kamp was built to fix every single one.

01 — Design

"I don't have the time or skills to manage the creative process."

Free graphic design is included for every race. Brief us once — we handle design through fulfillment.

02 — Vendors

"I'm managing multiple vendors with different timelines and contacts."

One contact. One process. Your dedicated merch specialist keeps everything on track.

03 — Cost Recovery

"I can't justify spending on merch without knowing how to recover the cost."

We build registration up-sells, on-site retail programs, and pricing structures that turn merch into profit.

04 — Design Fatigue

"My designs look the same year over year and participants notice."

We develop a year-over-year design evolution plan — fresh every year, always on brand.

05 — Quantity Guessing

"I have to order before registration closes, which means guessing on sizes."

Pre-scheduled production dates let you submit quantities and sizes as close as two weeks from race day.

06 — Timing

"Merch always sneaks up on me and I end up rushing the entire process."

A tailored project plan with four locked dates per event keeps every race on schedule — no surprises.

The Process

How We Work
Together.

Step One
Design Alignment

We start with a discovery call to understand your races — themes, colors, logos, audiences, and what's worked before. From there we develop your design direction and present initial designs for approval.

Step Two
Event Documentation & Timeline Planning

We map every race on your calendar — name, date, location, participant count, product type, and unique details. Four key dates are locked per event: design approval, quantity submission, final change cutoff, and required in-hands date. Every date includes a buffer.

Step Three
Registration, Up-Sells & Retail Planning

Merch shouldn't cost you money. We help you build giveaway costs into registration pricing, layer in up-sell opportunities before race day, and create a curated on-site retail plan that turns finish line energy into additional revenue.

Everything Included
  • Free graphic design across all races
  • Dedicated merch specialist
  • Full timeline management
  • Streamlined ordering and approvals
  • Complete fulfillment services
  • Product curation for your race type
  • Registration up-sell guidance
  • On-site retail planning
  • Year-over-year design evolution
  • Print prep and proof review
What You Get

The Full Package.

Every race director who works with Fresh Kamp gets a complete merch operation — no exceptions, no add-on fees.

Free Graphic Design

Professional design for every race, every product. No per-design fees, no templates — custom creative every time.

Dedicated Specialist

One person who knows your races inside and out. No re-explaining your brand. No starting over each year.

Timeline Management

A tailored project plan for every event with four locked dates and built-in buffers. You always know where things stand.

Full Fulfillment

Product arrives where it needs to be, when it needs to be there. We manage every step from production to delivery.

Up-Sell & Retail Planning

We help you build merch costs into registration and set up on-site retail so your merch program generates revenue.

Curated Product Options

Outdoor-inspired apparel and accessories selected for your race type, climate, and audience — nothing generic.

Pre-Scheduled Production

Submit quantities and sizes as little as two weeks from race day — no more pre-registration quantity guessing.

Print Prep & Proofing

We handle file setup, print method selection, color matching, and proof review — nothing slips through the cracks.

Who This Is For

Built for
Serious Race
Directors.

This program is designed for race directors managing 20 or more events per year who need a merch operation that runs as smoothly as their races do. If you're done juggling vendors and want one partner who handles everything — this is it.

Let's Talk Merch
20+
Events per year
minimum to qualify
1
Contact for all races,
all products, all questions
4
Key dates locked per event
with buffers built in
2wk
From race day to submit
final quantities and sizes
What They're Saying

Race Directors
Trust Fresh Kamp.

"Great communication, quick turnaround times and an amazing final product. Very professional and top notch service."

Kyle
Seagull's Cycles

"After ordering through Fresh Kamp, I won't be ordering anywhere else. Personable staff, fantastic design team, and competitive pricing on quality products."

TJ
Rocky Top Landscape

"When the third-party shipper failed, Nick drove to Denver to pick up the order and delivered it on the day promised. I highly recommend Fresh Kamp."

Glynna
Breckenridge IFSA

Merch Should Be the Easiest Part of Your Race.

Start a Project Built for 20+ event race directors